Scale Your Brand with Data-Driven Ads
I specialize in managing full-funnel digital ad campaigns, from planning to optimization, with a focus on achieving brandformance KPIs. With expertise in Google Ads, DV360, and analytics tools like Google Analytics, I deliver data-driven insights that enhance campaign performance.
Freelance Services
- Programmatic Buying: Setup and management in DV360 and other DSPs.
- Performance Marketing: High-converting campaigns in Google Ads and Social Media.
- Analytics & Audits: Post-click/Post-view analysis and custom reporting.
Background
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Senior Programmatic Manager at AI Digital
Managed the full cycle of ad campaigns and strategic optimization (2025-2026).
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Programmatic Manager at Adventum
Led programmatic ad campaigns using Google Ads and Yandex.Direct to achieve brandformance KPIs.
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Programmatic Manager at Interpublic Group (IPG)
Managed ad campaigns for global brands like Ehrmann and Lindt across DV360, Facebook, and TikTok.
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Strategic Planning Intern at Leo Burnett
Collected and analyzed large datasets to formulate key conclusions and strategic insights.
Education & Skills
Master’s: Communication Strategy, FH Joanneum (2025-2027).
Bachelor’s: Marketing, Plekhanov Russian University of Economics.
Certifications: IELTS Certificate C1.
Top Skills: Ad Tracking, Communication, GenAI & Prompting.